College Board Search

Build a Diverse and Vibrant Class

Maximize your reach, results, and return on investment with Search

The Enrollment Solution Colleges Rely On

College Board Search offers institutions unparalleled reach, helping them connect with millions of high school students each year. Strategically engage students based on the qualities you value and build meaningful relationships with students to create a pipeline of best-fit prospects.

An Investment in Search Is an Investment in Students


We’re committed to connecting students with college opportunities.

Seven million students each year prepare for a successful transition to college through College Board programs and services like the PSAT/NMSQT and BigFuture.


Our students want to hear from you.

Students who join Search are actively choosing to receive messages from colleges and universities like yours.


Reach 2 in 3 high school students.

Each year, more than five million students join Search to help make their college decisions—connecting you with more students than any other provider.

Introducing Connections

Connections is a new privacy-forward tool that gives students more control throughout the college exploration process and enables you to reach them where they live—on their mobile device. With Connections, you’ll engage with the growing number of students who take College Board assessments at their school each year, including the PSAT/NMSQT® and SAT School Day.